It's not about you.

NRF doing NRF things. In EU.

It's not about you. It never was. National Retail Federation Europe kicked off in Paris Ouiterday. I decided not to go, but am now wishing I was. The NRF are a big deal. It is the largest retail trade association in the world. Based in Washington, D.C., it represents retailers of all sizes and formats, from department stores, specialty shops, grocers, a…