The V Spot eCommerce Nearly News

The V Spot eCommerce Nearly News

Notes from the road - Agentic Skepticism and Hope

From over 27,000 KM travelled.

Vinny O Brien's avatar
Vinny O Brien
Sep 25, 2026
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0.39% the Agentic contribution to ecommerce GMV - September 2026. Shared by the brilliant Andy Mulcahy - insights director for IMRG . This was at the Growth Summit a kissing cousin to the ecomm expo. My over riding feeling over the last 2 weeks. UK ecommerce seems ready to widen its horizons again, while still being told that doing the basics is a growt…

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