The Post-Purchase Land Grab: Why Every Platform Wants Your Deliveries

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I wrote about TikTok Shop last month in the V Spot. They tried to force all US sellers onto their own logistics platform overnight. Mandatory. No exceptions. The seller community reacted like a group chat that’s just been told the Christmas party venue has changed to a car park. TikTok rolled it back within days.

But here’s what that story is actually ab…