The Wall Was for Giants. The Giants Already Moved In.
EU De Minimis changes - but does anything else.
A different POV.
The EU built a customs wall to stop Shein and Temu. They’d already shipped their stock inside it. Which leaves the €3 to be paid by exactly the brands the rule was never aimed at and forces every cross-border SME to start behaving like an enterprise it can’t afford to be.


