Two Pints of Culture, Please – With Dave Morrissey

Dave Morrissey gets asked about growth all of the time, because of his role in TikTok and what he helped so many brands do. I’m interested in his cultural side. To meet Dave is to meet energy full on, in all its glory. That means, he is ready. To listen, learn and for something, anything to happen. Dave is my guest on The Struggle Bus this week. A man who is self aware and interested in everyone. This convo had to be cut short but is also deserves a cultural overtone - enter Roddy Doyle. Dave, you are a great human. Let’s do this again.

Two Pints: The Morrissey Dialogue

— So, Dave.
— So, Vinny.
— You’ve been sayin’ Ireland’s at its cultural peak.
— I have, yeah.
— Peak like Croagh Patrick or peak like the queue for a chicken fillet roll in London?
— Higher. Spiritual, even.
— Jesus.
— Exactly.
— Go on so. What’s the evidence?
— Music.
— Music?
— Fontaines, Kneecap, CMAT, Bicep—
— Ah stop.
— I won’t.
— You’re tellin’ me Ireland’s takin’ over the world because some lad in the Phoenix Park owns a modular synth?
— Pretty much, yeah.
— And cinema.
— Sure that’s just Cillian Murphy bein’ handsome for a living.
— Handsome men can be cultural too, Vinny.
— Go ‘way outta that.
— And Guinness.
— Guinness isn’t culture.
— It f*ckin’ is when it’s the best-selling drink in the UK.
— In fairness, that is funny.
— They’ve queues in London for spice bags.
— Jaysus.
— Chicken fillet rolls stretchin’ to Hackney.
— We’ve exported obesity, so.
— Exactly.
— What about Irish business culture?
— Oh yeah. We’re everywhere.
— Like Japanese knotweed.
— More like bamboo. Softer.
— Softer me hole.
— And why is this all happenin’, Dave?
— We’re the most socially fluid people in the world.
— Fluid?
— Like Guinness, yeah.
— Well I’ll drink to that.

———

— Tell us this: you’re always talkin’ about creativity an’ content.
— Go on.
— How come you’re so good at it?
— Culture.
— Culture?!
— I’m seeped in it.
— Like a teabag left too long?
— Exactly.
— Jaysus, that’s grim.
— But is ecommerce meant to be experiential or entertainin’?
— Yes.
— Yes to which?
— Both.
— Dave, don’t be annoyin’ me now.
— I’m sayin’ brands need to solve, not sell.
— Solve what?
— Problems.
— Like the way Gymshark solved joggin’ in the dark by givin’ women a run club?
— Precisely.
— Fair play to them. They’d want to give the rest of us a lift home too.
———
— You’re writin’ a second book, aren’t yeh?
— I am.
— What’s it about?
— Irishness thrivin’ globally.
— So a book about you, basically.
— Shut up.
— I’m only sayin’ what the people are thinkin’.
— It’s culture, business, tech, the whole lot.
— Will there be a chapter about chicken fillet rolls?
— Possibly.
— Well then it’ll sell.
———
Episode supplied by Trustap ParcelPlanet and Omnisend

Full epsiode - here

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