#ecommerce Today we’re re-releasing The Ostrich Report—and we’re teaming up with EVOLVE Commerce Club The #1 Collective for Senior Commerce Professionals: a global, trust-built peer group across 43+ markets with curated matchmaking, expert sessions, and intimate events. It’s where founders, executives, and advisors stay sharp, find partners, and open doors, without the noise of traditional networks. Not a job board. Not a vendor playground. A space for strategic minds to compound long-term value.
We don’t know how Carlos Monteiro and Gustavo Valle let us in, but we’re thrilled they did. Evolve Commerce Club are the official Community Partner to the Ostrich Report. It is clear they have not listened to a word, yet :) Thank you guys. We are as happy as we are tall. Hendrik is 6ft 8 !
Every Monday, join me and Hendrik Laubscheras we bring unvarnished marketplace truth, field notes, and the occasional friendly shaming to your feed.
🎧 Episode 1 is live – link in post and in comments.
Episode 1 - Pre Caffeine points of view.
“You don’t need on-demand delivery for most categories Q-commerce isn’t a universal consumer need.” We said it out loud.
“When brands say ‘no marketplaces,’ they’re just saying ‘no’ to revenue.” We’ve watched 60–80% of revenue come via marketplaces for some brands refusing that channel is a self-own.
Two hyper-relevant marketplace takes
• 80% of European shopping traffic runs through marketplaces. If you’re fighting for the leftover 20% alone, that’s a strategy problem, not a channel problem.
• Amazon’s product page UX is still ~95% the same, and that’s the point. Marketplaces set the baseline for customer trust and service; DTC experiences that underperform this standard won’t convert.
What’s inside this season:
defining marketplace types (and why many “marketplaces” aren’t),
retail media’s land-grab,
talent gaps,
loyalty myths,
regional realities (from JD/Alibaba to MercadoLibre),
and why multi-channel brands (2+ active channels) grow ~4.5x faster than single-channel peers.
If you live in commerce, this is your Monday standing meeting, minus the slides.
👉 Listen & subscribe
👉 Share with a teammate who still thinks marketplaces “harm the brand”
👉 Sponsors: We’re opening a limited slate for category-exclusive partners this season. DM me.
#ecommerce #marketplaces #retail #digitalcommerce #podcast #TheOstrichReport #community #TheNumberOneCollective
